Tuesday, September 6, 2011

Zara Brings Fashion to Michigan/Detroit with On-Line Website


Zara USA Photo Archive, descending order: "Dear Michigan" photographer is Peter Baker, below "Dear Illinois" photographer is Katherine Squier

Zara USA Photo Archive, descending order: "Dear Arizona" photographer is Stephen Tamiesie, below "Dear Texas" photographer is Noah Kalina

Polyvore Set for Zara "Dear America" Online Shop Launch
   
 Zara ( Inditex Group) is launching their on-line Shop in the American market on Wednesday September 7, 2011.

"Dear America" - Marks the launch of its e-commerce platform in the US, Zara has commissioned photographs of each of the nation’s states. Noah Kalina, Peter Baker and Stephen Tamiesie are just some of the 24 photographers participating in the ‘Dear America’ campaign, comprising 50 photos which can be viewed on Zara’s US website beginning tomorrow, September 7. "

Peter Baker is a Michigan Photographer who's work is included in Zara's "Dear America" marketing campaign.  Congratulations to him on this exciting body of work.

Upon receiving this wonderful photographic archive of prints from Zara, I decided to select a few of my favorites and post them for this blog.  Not only are the prints refreshing and uniquely American, I applaud Zara for doing their homework, and choosing to work with local creative professionals on this campaign.

Make room Ralph Lauren and Burberry, Zara is moving into the international fashion spotlight one brilliant move at a time.

Thanks for giving us easy access to retail shop inventory Zara and more specifically for reaching out to Detroit shoppers!

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